PGE Park is now Jeld-Wen Field

As expected, the Portland Timbers and Portland Mayor Sam Adams today announced that PGE Park is now officially named Jeld-Wen Field after the international window, door, and garage door company Jeld-Wen, which is based in Oregon and employs over 2,500 Oregonians.
In addition to being the stadium sponsor for the Portland Timbers, Jeld-Wen will also become the official window and door providor of the Timbers and Major League Soccer, whatever that means.
From a branding standpoint, partnering with the Timbers and Major League Soccer is an ideal fit for JELD-WEN," remarked JELD-WEN chief marketing officer Steve Wynne. "Naming rights to JELD-WEN Field and marketing partnerships with both the Timbers and Major League Soccer provide support for an historic Oregon icon, grassroots involvement throughout the state, and access to a loyal, international fan base."
Terms like pricing and length of the rights were not disclosed at this event although it's rumored to be somewhere around $1.2-$1.5 million annually.
On the lighter side of the news, we seem to be in the need for a new stadium nickname. Kejsare suggested Jay-Dub, but I'm open to more options. Sound off in the comments!
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House of Pane
…looks to be the frontrunner on Twitter. Someone else came up with that. Better than anything else I’ve read thus far.
by tallperson on Mar 14, 2011 3:28 PM PDT reply actions 3 recs
A-mazing
Kinda makes me want to jump around, jump around….
Get up and up and get down.
Jump Around!
The House of Pane = The Hop.
Jag kom, jag såg, erövrade jag.
For the friendlies against international teams..... IHOP?
International House of Pain.
by RoseColoredGlasses on Mar 15, 2011 10:21 PM PDT up reply actions 1 recs
Glass Case of Emotion. only if yelled in the voice of Ron Burgundy
Life is about growth. People are not perfect when they're 21 years old. - Bill Walton
No matter what nickname the field gets
I think when a Timber scores a goal people should start shouting BOOM YOU’VE BEEN DOUBLE GLAZED.
Yep, this is a pretty lame name.
you know what they say
People in glass houses…
Don't pee on that
by ShiverMeTimbers on Mar 14, 2011 4:53 PM PDT reply actions
well, can not say that I like it
But then I never really like corporate sponsered names. The best you can hope for is the stadium becomes bigger than the corporation and you slowly forget there is a corporation behind it.
To me that is true for Qwest, but not safeco. I still wish rainier beer would have sponsered one of them though! I could have ignored the corporation altogether and just assumed it was the giant mountain that was sponsoring the stadium. That and Rainier is my cheap beer of choice. And if a corporation has to sponser a stadium, i would prefer that corporation be dedicated to intoxicating me.
Scoreboards, not billboards.
Regular season, not pre-season.
IN that case...
it is probably good for you guys that Qwest was not named Rainier.
Scoreboards, not billboards.
Regular season, not pre-season.
How about we all call it PGE?
"I have something 95 percent of all those All-Stars only wish they had: a World Series ring. If I had to choose between that and being an All-Star, it would be no contest. I’d grab the gold ring and never look back." -Tim Salmon
how about we call it Civic Stadium?
--Dave
Addicted to Quack, your friendly, neighborhood Oregon Ducks blog
by David Piper on Mar 14, 2011 8:36 PM PDT up reply actions 2 recs
Did you ever call PGE Park
“The Stadium of Light?”
by Brendanukkah on Mar 15, 2011 7:29 AM PDT up reply actions
If I say it fast it sounds like
“children” stadium
"I have something 95 percent of all those All-Stars only wish they had: a World Series ring. If I had to choose between that and being an All-Star, it would be no contest. I’d grab the gold ring and never look back." -Tim Salmon
by BruinHalo on Mar 14, 2011 9:15 PM PDT via mobile reply actions
The only children in that stadium, aside from those in the crowd
will be the ones who aren’t wearing green jerseys
Blazers win!
Star wars
My mind keeps thinking Star Wars. I think is making Jeld into Jedi and Wen is close to Wan as in Obi Wan.
Scoreboards, not billboards.
Regular season, not pre-season.
My wife's name is Jen
and she can’t say Jeld-Wen because her brain wants to make it into Jen-Weld, because those are actual words.
by pdb on Mar 15, 2011 9:34 AM PDT up reply actions 1 recs
LOL
Actual words. I think that is what is bothering me most. What the hell is a Jeld-Wen?
Scoreboards, not billboards.
Regular season, not pre-season.
According to the Jeld-Wen website
the JELD is an acronym of four of the founders, and Wen is a shortening of the name of another founder.
Being mildly dyslexic
The 20 seconds I thought we had named our park after the Jedi order were some of the happiest of my life. Needless to say I was disappointed when I realized I was wrong. I had never even heard of these guys before now, which I guess is why they did it, but still. I had my heart set on the Widmer Garden.
Hey, You're not dressed for an afternoon of Tchaikovsky and heavy petting!
by No Pity on Mar 16, 2011 7:00 AM PDT up reply actions 1 recs
As I reflect now, I've been extremely lucky that the teams I like don't play in stupidly named stadia
I’m a fan of DC United, the Cincinnati Reds, the Cincinnati Bengals, and the Ohio State Buckeyes. Only one of them plays in a corporate-named stadium and that works out nicely too.
United – RFK Stadium (or as Steve Goff likes to call it, Estadio RFK). There’s even a bust of Robert Kennedy outside of the Will Call windows, as well as some old Washington Redskins murals.
Reds – Great American Ball Park. Named after Great American Insurance, but who can’t get behind watching some baseball at a great American ballpark? Before moving into their new stadium, they used to play at Cinergy Field, which sucked. But it used to be called Riverfront Stadium, which was great because it was on the riverfront. Going way back, they used to play at the grandly named Palace of the Fans.
Bengals – Paul Brown Stadium. Named after the team founder, and father of the current owner.
Buckeyes – Ohio Stadium. Pretty self-explanatory.
I love the name Great American Ball Park
(I kinda like the name more than the park itself, too, but that’s off topic)
Yep
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